AIRMALL® USA, BWI Marshall and the Baltimore Ravens Launch Instant Win Game at the Airport; Travelers Can Score Ravens Prizes

The “AIRMALL Purple Zone: Scratch to Win” Contest Kicked Off at the Airport on November 7

BALTIMORE, November 15, 2012 – This football season, Baltimore Ravens fans are invited to enter the “AIRMALL Purple Zone” for the chance to win official Ravens gear and other prizes while traveling through Baltimore/Washington International Thurgood Marshall Airport (BWI Marshall). AIRMALL USA, the leading airport concessions developer in North America and BWI Marshall have formed an exclusive partnership with the Baltimore Ravens to offer travelers the chance to win Ravens merchandise, exclusive discounts to AIRMALL retail stores or the grand prize – a trip to a Ravens away game during the 2013 season. As of November 7, 2012, passengers who make a purchase at participating BWI Marshall retail locations will receive an instant win Ravens scratch-off ticket as part of the “AIRMALL Purple Zone: Scratch to Win” contest.

“Baltimore Ravens fans are passionate about their team, during football season and throughout the year,” said Paul J. Wiedefeld, Executive Director of BWI Marshall Airport. “The AIRMALL Purple Zone: Scratch to Win contest reflects the level of excitement that our customers feel. We’re sure that Ravens fans traveling through BWI Marshall will enjoy this promotion.”

During the “AIRMALL Purple Zone: Scratch to Win” contest, 41 Ravens prizes will be awarded. Ravens merchandise prizes include official Ravens t-shirts, hats, polo shirts, and autographed mini-helmets. Travelers can also win exclusive discounts to select AIRMALL retail locations at BWI Marshall, including $50 off a $150 purchase at Ultra Diamonds, 50 percent off one sterling silver item at Fire & Ice or 25 percent off any spa service at Be Relax.

One lucky winner will receive a grand prize trip for two to a 2013 Ravens away game, including round-trip airfare, game tickets, ground transportation, hotel accommodations, a Ravens prize pack and lunch.

“During the Ravens promotion, travelers doing their holiday shopping will also get a gift for themselves— the chance to win official Baltimore Ravens gear and special offers at some of our most popular retail stores,” said Brett Kelly, vice president of AIRMALL Maryland. “This contest is a fun way to celebrate our home football team, while also showing our thanks to our AIRMALL customers and travelers at BWI Marshall.”

The following retail stores on Concourse A/B and Concourse D at the AIRMALL at BWI will participate in the promotion: America!, Be Relax, Bijoux Bellagio, Brooks Brothers, Brookstone, Fire & Ice, Hudson Booksellers, iTech Xperience, Johnston & Murphy, Polk Audio, Sunglass Hut, Swarovski, Talie, Taxco Sterling, Tech Interaction, The Body Shop, and Ultra Diamonds.

During the promotion, travelers at BWI Marshall will also be treated to two special appearances by Poe, the Ravens mascot, including one on November 7 that helped launch the contest.